Rajah Caruth | Sponsored Athlete
Summary
Since he was a kid, Rajah Caruth knew he wanted to be a Race Car driver. But growing up in Washington D.C. access to sport wasn’t available, so he turned to video games to learn how to drive. As the technology of simulators and games improved, the barriers that kept Rajah from being a real driver began to disappear and by the time he was 19, he became the 3rd ever Black Nascar Driver.
Credits
Creative Agency: Circle Creative Lab
Production: Even/Odd
Director: Mohammad Gorjestani
CMO: Sherice Torres
VP Creative: Cameron Ewing
Executive Creative Director: Andy Hekimian
Executive Producer: Kristin McCarron
Rajah Caruth Campaign Film
Behind the Scenes
Launch Microsite ↗
https://www.circle.com/beyond-borders-rajah-caruth